About Us

Confidence Begins Where Uncertainty Ends

Financial stress has a way of being quiet but persistent. It shows up as a question you keep putting off, a decision that feels too consequential to get wrong, or a vague sense that your plan has gaps you have not yet found.

Most people who carry that feeling have the intelligence and the drive to do something about it. What they are missing is a complete picture and someone to help them make sense of it.

Why Freedom

Why Freedom

Our name was chosen because freedom here means something concrete. It is the profound sense of relief that happens when the burden of unanswered questions is finally lifted. We provide the clarity that comes from having a plan built around your actual life, giving you the true freedom and confidence to comfortably move forward. Knowing someone is helping with the details on your behalf—that is the experience this firm works toward.

About Allison

Meet the teamMeet Our People Behind the Planning

We start with questions, because before we can offer any direction, we need to understand your goals, your circumstances, and where you feel uncertain. Addressing your burning questions that is then customized to your specific needs.
Next, we build a plan with you in mind!

Allison Kees

Allison Kees, CLTC®

Founding President & Financial Planner Advisor Since 2008

Brandy Moreland

Brandy Moreland

Practice Associate

Deziree Evans

Deziree Evans

Financial Professional

                       

               

Awards for Allison Kees:

The Forbes Top Financial Security Professionals Best-In-State ranking, developed by SHOOK Research, was awarded to 1883 of 19,402 financial professionals nominated by their firms and who are licensed to sell life insurance and annuities (among other investment products or services).  Ranking is based on various eligibility and quantitative/qualitative elements as of 12/31/25, including: 7+ years industry experience, compliance record, total assets under management and revenue, client retention, scope of services and community involvement.  There is no cost to participate but a fee is paid by recipients if they opt to use the award logo.  This recognition is not an endorsement nor is it based on or indicative of any one client’s experience with the financial advisor, past investment performance or future results.

The Million Dollar Round Table is a global membership of independent financial professionals, and qualifiers are based on production.

The 2026/2027 Prudential Annuities Masters Council Platinum award recognizes financial professionals industry-wide based on their total annual sales of over $4mil in Prudential annuity products. This recognition is not an endorsement nor is it based on or indicative of (i) securities or investment advisory related services separately offered by the financial professional. (ii) any one client’s experience with the professional or (iii) past investment performance or a guarantee of future results.

The Signature Services President’s Council is an internal recognition of financial professionals in the top 60-150 of approximately all 3000 Prudential Advisors based on prior fiscal year combined commissions and fees.

Strategic ConfidenceThe FFG Advantage

At Freedom Financial Group, we are dedicated to helping our clients find clarity and develop effective strategies, empowering them to confidently turn their dreams into reality.


8 Timeless Principles of Investing

Pursuing a sound financial strategy doesn't have to be overwhelming. Download this guide to get some bite-sized pieces of timeless financial advice.

EducationResources & Insights

Money that Buys Good Health is Never Ill Spent

Money that Buys Good Health is Never Ill Spent

It's important to make sure your retirement strategy anticipates health-care expenses.
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Retirement Plan Choices for Small Businesses

Retirement Plan Choices for Small Businesses

Retirement choices can feel intimidating. Choosing the right strategy can make all the difference.
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Conquering Retirement Challenges for Women

Conquering Retirement Challenges for Women

Looking ahead can help you conquer these unique obstacles.
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Our ProcessBuilt Around You

Step One: Start With a Conversation

We begin by understanding your goals, your concerns, and where your current plan may have gaps before making any recommendations.

Step Two: Build the Strategy

A comprehensive plan is developed around your full financial picture, with every piece coordinated toward your specific goals and circumstances.

Step Three: Stay the Course

As your life evolves, your plan evolves with it, with regular reviews and proactive guidance to keep your strategy on track.

Contact UsGet the Clarity You Have Been Looking For

The questions you have been carrying deserve a real conversation with someone who can address them completely. Reach out today to schedule a discovery meeting and take the first step toward a financial plan built around your actual circumstances.

Schedule a Call